LOCATION SERVICES

We may store information that your computer or mobile device provides to us in connection with your use of the Service such as a type of computer or device unique identifier, IP address, MAC address, device’s operating system and physical location (including geolocation, beacon based location, and GPS location). You may disable our use of certain location data through your device or browser settings. We may also store usage data such as the date and time the application on your device access our servers, and what information and files have been downloaded to the application based on your device number.

COLLECTION AND USE

We may collect information about you whenever you use the Service for Example:

When you create an account of the Hot Yoga Los Angeles app, we might ask for Personal Information such as your name, email, mailing address, social media account ID, and other information you may provide with your account. You can edit certain information in your account through the My profile tab in the app.

If you are a customer of one of our Subscribers, we collect information about you when you interact with their business through the Service. For example, if you initiate a transaction with the Subscriber, through the Service such as an appointment or purchase we may collect information about you, such as your name, email, credit card information you provide in order to process the transaction.

If you are a Subscriber, we collect information about your business that is submitted to the Service under your account. When you sing up for our Software Service, we ask for your company name, address, phone number, email, credit card information, and other information about your business, as well as names and email addresses of authorized individuals on your account. We also collect Personal Information about your customers that they provide to the Services when they initiate a transaction with you, such as an appointment or a purchase. We may store information that your computer or mobile device provides to us in connection with your use of the Service such as a type of computer or device unique identifier, IP address, MAC address, device’s operating system and physical location (including geolocation, beacon based location, and GPS location). You may disable our use of certain location data through your device or browser settings. We may also store usage data such as the date and time the application on your device access our servers, and what information and files have been downloaded to the application based on your device number.

If you initiate a transaction through the Service, such as an appointment or purchase, we may collect and store information, including your mane, email, and credit card information as well as any other information you provide us in order to process your transaction. This information might be shared with third parties for the same purpose. We might also collect other Personal Information at the request of the business your are interacting with.

We might receive information about you from other sources, such as public databases, strategic and joint marketing partners, social media platforms, as well as from other third parties. For example if you elect to connect your social media account to your Hot Yoga Los Angeles App account, certain information from your social media account might be shared with us, including information that is part of your profile or your friends’ profile.

We may collect other Personal Information through the Service under the direction of our Subscribers. We may use your Personal Information:

To respond to your inquiries and fulfill your requests. o To send administrative information to you, for example, information regarding our services and changes to our terms, conditions, and policies.

To complete and fulfill your purchase or class registration, for example, to process your payments, communicate with you regarding your purchase and provide you with related customer service.

To send you marketing communications that we believe may be of interest to you, such as to send you newsletters.

To personalize your experience on the Service by presenting products and offers tailored to you, including complementary products and services of our partners.

To allow you to participate in sweepstakes, contests and similar promotions and to administer these activities. Some of these activities have additional rules, which could contain additional information about how we use and disclose your Personal Information, so we suggest that you read these rules carefully.

To facilitate social sharing functionality.

To allow you to send messages to a friend through our services, as described in the section below titled “Referral Contact Information.”

Our mobile applications may also send push notifications to your mobile device. If you have previously consented to receiving push notifications and no longer wish to receive them, you can also turn push notifications off at the device level. The applications may also request access to your devices calendar application, camera, and microphone. If you have previously allowed access to your devices calendar and no longer wish to allow access, you may edit the application settings at the device level.

For our business purposes, such as data analysis, audits, fraud monitoring and prevention, developing new products and services, enhancing, improving or modifying our products and services, identifying usage trends, determining the effectiveness of our promotional campaigns and operating and expanding our business activities.

As we believe to be necessary or appropriate: (a) under applicable law, including laws outside your country of residence; (b) to comply with legal process; (c) to respond to requests from public and government authorities including public and government authorities outside your country of residence; (d) to enforce our terms and conditions; (e) to protect our operations or those of any of our affiliates; (f) to protect our rights, privacy, safety or property, and/or that of our affiliates, you or others; and (g) to allow us to pursue available remedies or limit the damages that we may sustain.

SHARING YOUR INFORMATION

We may disclose your Personal Information:

To our affiliates for the purposes described in this Privacy Policy.

To our strategic partners and third-party service providers who provide services such as website hosting, data analysis, payment processing services, order fulfillment, information technology and related infrastructure provision, customer service, email delivery, credit card processing, auditing and other similar services.

To our Subscribers if you are an End User and are using our Service to interact with that Subscriber. Please contact the Subscriber you interact with directly for more information on that Subscriber’s privacy practices.

To third parties to permit them to send you marketing communications, consistent with your choices.

To third-party sponsors of sweepstakes, contests and similar promotions. By you, on message boards, chat, profile pages and blogs and other services to which you are able to post information and materials, including as described in the sections below titled “Testimonials, Ratings and Reviews” and “Public Forum.”

To your friends associated with your social media account, to other Website users and as well as to your social media account provider, in connection with your social sharing activity, such as if you connect your Facebook account to your Hot Yoga Los Angeles App account.

For legal purposes described in the section below titled “Legal Disclosure.”

Please note that we may use and disclose Other Information for any purpose, except where we are required to do otherwise under applicable law. If we are required to treat Other Information as Personal Information under applicable law, then we may use it for all the purposes for which we use and disclose Personal Information. In some instances, we may combine Other Information with Personal Information (such as combining your name with your geographical location). If we combine any Other Information with Personal Information, we will treat the combined information as Personal Information.

TRACKING AND ADS

We and our third party service providers may collect Other Information in a variety of ways. We and/or our third party partners may employ various tracking technologies, such as cookies, web beacons and analytics software, that help us better manage content on our Service by informing us what content is effective.

Cookies

When you visit our website or otherwise interact with the Service we may send one or more “cookies” to your computer or other devices. Cookies are alphanumeric identifiers stored on your computer through your web browser and are used by most websites to help personalize your web experience. Some cookies may facilitate additional site features for enhanced performance and functionality such as remembering preferences, allowing social interactions, analyzing usage for site optimization, providing custom content, allowing third parties to provide social sharing tools, and serving images or videos from third party websites. Some features on this site will not function if you do not allow cookies. We may link the information we store in cookies to any Personal Information you submit while on our site. We may use both session ID cookies and persistent cookies. A session ID cookie expires when you close your browser. A persistent cookie remains on your hard drive for an extended period of time. Persistent cookies enable us to track and target the interest of our users to enhance the experience on our site. If you do not want information collected through the use of cookies, there is a simple procedure in most browsers that allows you to automatically decline cookies, or be given the choice of declining or accepting the transfer to your computer of a particular cookie (or cookies) from a particular site. You may also wish to refer to http://www.allaboutcookies.org/manage-cookies/index.html. If you reject cookies, you may still use our site, but some features on the site will not function properly. Functional cookies, persistent and session type, store information to enable core site functionality, such as Live Chat and Client ID remembrance. Analytics cookies allow us to count page visits and traffic sources so we can measure and improve the performance of our site and our marketing campaigns. Advertising cookies may be set through our website by our advertising partners. Data may be collected by these companies that enable them to serve up advertisements on other sites that are relevant to your interests.

Web Beacons

We may use Web Beacons alone or in conjunction with cookies to compile information about our Service. Web Beacons are tiny graphic objects that are embedded in a web page or email and are usually invisible to the user but allow checking that a user has viewed the page or email. Web Beacons may be used within the Service to track email open rates, web page visits or form submissions. In some cases, we tie the information gathered by Web Beacons to our Subscribers’ and End Users’ Personal Information. For example, we use clear gifs in our HTML-based emails to let us know which emails have been opened by recipients. This allows us to gauge the effectiveness of certain communications and the effectiveness of our marketing campaigns.

Flash and HTML5 Storage

We use Local Shared Objects, such as Flash cookies, AND/OR Local Storage, such as HTML5, to store content information and preferences. Third parties with whom we partner to provide certain features on our website or to display advertising based upon your web browsing activity also use Flash cookies or HTML5 to collect and store information. Various browsers may offer their own management tools for removing HTML5. To manage Flash cookies, please click here.

Do Not Track Signals

At this time we do not respond to browser ‘do not track’ signals.

Analytics Software

We and our third party tracking-utility partners use log files on our Service to gather certain information automatically and store it for analytical purposes. This information includes internet protocol (“IP”) addresses, browser type, internet service provider (ISP), referring/exit pages, operating system, date/time stamp, and clickstream data. We use Google Analytics, which uses cookies and other, similar technologies to collect and analyze information about use of the Service and report on activities and trends. This service may also collect information regarding the use of other websites, apps and online resources. You can learn about Google’s practices by going to www.google.com/policies/privacy/partners/, and opt out of them by downloading the Google Analytics opt-out browser add-on, available at https://tools.google.com/dlpage/gaoptout. We use this information to track and aggregate Other Information to analyze trends, administer the site, track users’ movements around the Service and to gather demographic information about our user base as a in the aggregate.

Advertising Networks

We may partner with third party ad network(s) and other service providers to show you relevant ads, including ads displayed on the Service and on other companies’ websites or apps, on any of your devices. Our service providers may use cookies and web beacons to collect non-personally identifiable information about your activities on the Service and other web sites and mobile apps to provide you targeted advertising based upon your interests. They may also use these technologies, along with activity information they collect, to recognize you across the devices you use, such as a mobile device and a laptop or other computer. If you wish to not have this information used for the purpose of serving you targeted ads, you may opt-out. If you would like more information about this practice and to opt out of it on the particular device from which you are accessing this policy, go to http://www.networkadvertising.org/managing/opt_out.asp, http://www.abouta ds.info/choices andhttp://preferences-mgr.truste.com/ to opt out in desktop and mobile web browsers. You may download the AppChoices app at www.aboutads.info/appchoices to opt out in mobile apps. For individuals in the EU, please also visit http://www.youronlinechoices.eu/. Please note that opting out does not opt you out of being served advertising. You will continue to receive generic ads.

Social Media Features and Widgets

The Service includes social media features such as the Facebook Like button, and widgets, such as the Share This button or interactive mini-programs that run on our Website. These features may collect your IP address, which page you are visiting on our Website, and may set a cookie to enable the feature to function properly. Social media features and widgets are either hosted by a third party or hosted directly on our Website. Your interactions with these features are governed by the privacy policy of the company providing it.

SECURITY

The security of Personal Information is a high priority at Hot Yoga Los Angeles. We maintain our Service and all associated data with technical, administrative and physical safeguards to protect against loss, unauthorized access, destruction, misuse, modification and improper disclosure. Unfortunately, no data transmission or storage system can be guaranteed to be 100% secure. If you have any questions about the security of your interaction with us (if, for example, you feel that the security of any account you might have with us has been compromised), you can contact us at info@hotyogalosangeles.com.